This morning I opened a new egg carton and saw a monstrous egg. "That's got to be a double-yolk egg," I thought to myself. I grabbed it, held it in my hand for a moment, and considered whether I should wait for later in the week to crack it or if I should go ahead and make today a double-yolk day. Now I don't really know how I would define a double-yolk day, but I will tell you that to me, a double yolk is special. It's memorable. It's worth a photo for my friends. It holds the promise of something unexpected happening. Yes, a double-yolk day would be a special day.
I cracked that egg on the side of the pan. I was careful with the shell, as not to break the beautiful treasure inside. I dumped the contents into the melted butter. It was then that my heart sank. It was a single-yolk egg. Yes, It was a beautiful egg, but today would not be a double-yolk day.
My shoulders slumped. "Well," I thought, "I guess today's not going to be as special as I thought it might be."
What?! Not as special because of an egg?
Well, yes, that's immediately what jumped into my mind. Silly, I know.
Upon realizing the absurdity of this thought, I started to wonder what could make this a double-yolk day. What would that look like? If my breakfast had given me the right sign, how would I carry myself differently as I walked out the door today? What would I feel like I could accomplish? How would I tackle the challenges that come at me? How might I relate to people in a different way?
Suddenly, I realized that I had the power to make today a double-yolk day, not some random chicken. If you're like me, you look for signs that you're on the right track. You like to give meaning to flukey occurrences. Maybe you even wait for the Universe, or God or Mother Nature to show you the way.
Now I'm not saying that a higher power can't guide us to our most expansive self, but the human being that is you needs to take action for that to happen. So if you're waiting for a sign to take challenging, meaningful action in your life, here it is. Know that today is special. Know that it's the right day to make a decision. Know that it's time to take action.
Step into the world as if your breakfast gave you the power to conquer it. It's time to make every day a double-yolk day.
Love Your Brand Workshop
On Friday we had our first “Love Your Brand” workshop for entrepreneurs. We gathered an incredible group of business and community leaders who left with an articulation of their core values, a purpose statement, inspiring messaging and advice for how to make these come alive. The next “Love Your Brand” will be on November 4, 2016.
Register now. This workshop is limited to the first five participants. The small group number allows us to give special attention to each attendee to ensure a rich and rewarding experience.
Not an entrepreneur, but want to have this same, empowering experience? Stand by...we're creating a workshop just for you!
Bringing a Powerful Message to Life
We recently completed a series of posters and PSAs for the The Catholic Mobilizing Network to End Use of the Death Penalty (CMN) to shed light on the practice of solitary confinement and overall injustices throughout the nation's prison system. Our goal was to create a series that evokes the isolation of each prisoner and highlights, through their own statements, how this treatment continues to effect them. The result is a suite of four posters that combines a bold mix of typography and imagery that stirs emotion and drives action. Do you have a campaign that's waiting to be born? Contact us and learn how we can help you bring it to life!